Posted on August 11, 2007 in Diwali Gifts
Diwali Greeting Cards
Diwali which is a major Hindu festival is celebrated on a grand scale all over India on Naraka chathurthasi day just on the dawn of Ammavasya during the months of September or October every year. The festival represents the traditional Indian values that emphasize the importance of defeating ignorance that suppresses humanity and to eliminate darkness that obstructs the light of knowledge. Diwali, the festival of lights, in contemporary age brings to the fore the rich and magnificent past of India and stresses on the need to sustain the basic principles of life.
The word “Diwali” is a modified version of the Sanskrit word “Deepavali”; Deepa signifying light and Avali, implying a row. It denotes a row of lights and in fact illumination is the chief attraction of the festival. People light up their houses with diyas or earthen lamps to hail Lakshmi, Goddess of riches and opulence. People adorn their homes with multi-coloured Rangoli and decorate their homes with flowers. The use of fireworks adds color and liveliness to this great festival of joy and happiness.
Diwali in India is a festival that is observed with a great deal of zeal and passion. It is a time for pampering oneself in the extravagant feast of Diwali sweets. It is also a time to adorn ones household with Diwali lamps and Diwali diyas and to welcome one’s near and dear ones with the most exquisite of Diwali greetings. Diwali cards are the ideal means of conveying ones Diwali wishes to relatives and friends.
Diwali cards are an integral part of Diwali celebrations. They are the perfect way of expressing ones love and affection for the near and dear ones during the time of Diwali. Different types of Diwali cards are available in the market ranging from the hand made traditional cards to the more extravagant ones produced by major publishing companies. The Diwali cards that are created especially for the occasion are known for the exquisite images and messages that they carry. While images of Lord Ganesha and Goddess Lakshmi generally adorn these cards there are other colorful images including picturesque landscapes.
It is customary during Diwali on the part of business houses to send Diwali cards to all their clients and customers. This practice is seen as a means of fostering a closer relationship with them. Numerous children greatly enjoy creating cards on their own. They paint the cards according to their taste and send them to the person of their choice. Many charitable organizations make Diwali cards and the proceeds from the sale of these cards are utilized for helping the destitute.
In the contemporary world of information technology, the traditional cards are rapidly being replaced by e-Diwali cards. These Diwali cards are effortlessly obtainable and fairly inexpensive in contrast to the conventional Diwali cards. In reality, there are numerous websites where these Diwali e-cards are obtainable free of cost. In spite of the assault of the e-cards, the conventional and home made Diwali cards still retain their significance. For several people, sending handmade cards to their acquaintances and relatives have special implication. Whatever Diwali card a person selects, the importance and love of Diwali wishes will always retain their unique distinction.